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Senior Marketing Specialist - Active - Fixed term contract till Sept 2020

Apply now Job no: 502454
Work type: Fixed Term Full-time
Location: VIC Metro
Categories: Marketing

At Kmart, families come first for the lowest prices on everyday items and our vision is to make everyday living brighter for all our customers, at every touch point. 

As Australia’s brightest retail star, we have experienced great success in recent times but for Kmart this is just the beginning of our exciting journey ahead!  We have big plans in place to ensure we deliver our vision and significantly expand our business. With more new stores opening across Australia and New Zealand, the growth of our online business and expansion into new markets, we are on a mission to improve the Kmart shopping experience for all our customers, who are at the heart of everything we do. There has never been a more irresistible time to join Kmart!  

Due to a pending vacancy in the Marketing team for maternity-leave cover (till September 2020), we are now seeking an experienced retail marketing specialist to support timely delivery of ATL/BTL initiatives and drive campaign activity across the Active categories within our Living portfolio. Reporting in to the Marketing Manager, Living, other key responsibilities of the Senior Marketing Specialist role will include;

  • Translate customer and business insights into effective retail campaigns including identifying new opportunities to drive footfall and transactions
  • Develop campaign briefs for agencies whilst working closely with internal merchandise teams to better understand future trends and range planning
  • Work closely with other business units to ensure campaign activities present a unified message across all customer touch points, are fit for platform and generate high levels of engagement

To be successful in securing this role, ideally you will possess the following skills and experience;

  • Results-focused and deadline-driven with an understanding of analytics and customer insights and the role they play in strategy, planning and post-campaign analysis
  • Formal qualifications in Marketing, Communications (or similar related) degree
  • Experience in retail or consumer marketing within a fast-paced, high volume environment (highly preferable)
  • High level of experience in the coordination of marketing communication across consumer ATL & BTL channels (i.e. catalogue, TV, digital)
  • Demonstrated strong communication and influencing skills

You will benefit from joining an amazing business and a dynamic team who are all committed to the success of Kmart and providing our customers with a great shopping experience. Our values – Think Customer, Take Care, Live Integrity, Grow Together and Reach Higher will resonate with you deeply and you’ll enjoy being part of a growing, iconic Australian business that has a fantastic culture that is non-hierarchical, diverse and inclusive. Your work environment will be highly collaborative, fast-paced and progressive, with no two days the same!

You will be afforded a high level of responsibility and accountability in your role and have access to development opportunities across both Kmart and the Wesfarmers Group, free parking and inclusion in benefits program including a discount card for Kmart, Coles, Target and Officeworks.

At Kmart we aim to ensure our teams reflect the diversity of the communities in which we operate.

Candidates interested in this position should apply directly to this advertisement as we are not accepting applications from recruitment agencies.


Advertised: AUS Eastern Standard Time
Applications close:

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